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LAWTON, OK. USA

1-580-355-4545

Charles Barger, Managing Broker

charles@areok.us


Market Ready
Price It Right
Best Offers
Contract to Closing

Frequently Asked Questions


Pricing Strategically

All too often price is determined using inappropriate criteria. You may wrongfully use acquisition costs, cost of maintenance and improvements, equity appraisal, friends, relatives, or neighbors opinion, or "what you need" to establish an asking pricing. The market establishes value. An A.R.E. Representative can explain how the market will impact your pricing strategy.

History and comparable sales will establish precedent but will in no way guarantee the value of your home. The greatest impact on the sale price of your home is determined by what is happening now, what inventory is available today, and the financial resources available to the buyer.

Pricing your home strategically consists of two easy steps:
  1. Obtaining Information
    bullet
    Current conditions and trends
    bullet
    Available financing
    bullet
    Consumer Spending Trends
    bullet
    Absorption Rate of Current Inventory
  2. Evaluating the Information
    bulletUsing comparables as a benchmark for value
    bulletPredicting the number of buyers available in your price range
    bulletUnderstanding local and seasonal market trends
    bulletKnow what direction the economy is heading
    bulletWhich home will be the next one seen
    bulletBe the next home sold

The Expertise of a AMERICAN REAL ESTATE Sales Associate always provides valuable assistance. For more information, please contact an A.R.E. Representative.


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